Many brokers are not aware of the market demand of employers and employees for ancillary products. In this webinar, we will review the annual MetLife Benefits survey and show brokers what the buying public wants, what the employees want and assist you in quantifying the ancillary market demand. We spend time giving you sales ideas and showing how the most effective brokers position the products in order to generate sales.


  • How do employers view the necessity of covering their employees for ancillary lines?

  • What lines are most employers interested in and why

  • What are the motivations for an employer to sponsor a group ancillary plan?

  • What should I be doing to facilitate more ancillary sales?


Session One

August 23, 2017
1:00pm to 2:00pm

Session Two

August 24, 2017
10:00am to 11:00am